1st November 2008

Search Engine Optimization Your visual blueprintfor effective Internet marketing Visual Blueprint

posted in Book |

Search Engine Optimization Your visual blueprintfor effective Internet marketing Visual Blueprint




“This book is an excellent learning tool. Like any other tool, you get out of it exactly what you put in. My advice is to spend as much time with each section as YOU need. If you do that, you will walk away with every bit of the knowledge an industry thought leader can provide.”–Kevin M. Ryan, Vice President, Global Content Director
Search Engine Strategies and Search Engine Watch

“Search engine optimization is, without question, one of the highest ROI activities a business can undertake. It’s also one of the most misunderstood. Fortunately, we’ve got people like Kris to act as our tour guide and translator. A solid strategy and attention to detail are essential to a successful SEO campaign and that’s exactly what Kris delivers.”–Rand Fishkin, Chief Blogger and CEO, SEOmoz

“Kristopher Jones is one of a small number of entrepreneurial executives whose confidence, innovation, and creativity has been instrumental in developing and framing search engine, social media optimization, and Internet marketing. Kristopher is a modern day blend of John Wayne, Thomas Edison, and Andy Warhol. Kristopher Jones and his Pepperjam team tirelessly implement innovative search engine optimization, pay-per-click, affiliate marketing, and social media optimization solutions for a broad base of corporate customers. Kristopher Jones will continue to have a profound effect on Internet marketing and social networking.” –Jack Kiefer, President & CEO, BabyAge.com

“Kris envisioned search engine optimization as an integral element of online marketing before the phrase was even coined. This book reveals his secrets for success in getting competitive words and phrases highly ranked on the major search engines. Since 2000, Kris and his team at Pepperjam have implemented successful SEO strategies for igourmet.com, helping grow our revenues and shape our product mix. I highly recommend this book as either an easy-to-follow road map for novices or a valuable reference for experts.”–Spencer Chesman, President & CEO, igourmet.com

“Search engine optimization (SEO) is an integral part of an effective online marketing strategy. With this book Kris offers a step-by-step guide to get your Web site ranked by the major search-engines. At 1-800-PetMeds we have worked with Kris and his team at Pepperjam for the last three years to implement a range of online marketing strategies that have worked very effectively. I highly recommend you read this book and implement the strategies contained within.” –Alex Irvin, Online Marketing Director, 1-800-PetMeds.com

“Search engine optimization has emerged as the flagship service in the growing Internet marketing landscape, and Kristopher Jones is a leader in explaining the intricate details and subtle balances that make it all work.” –Bruce Clay, President, Bruce Clay, Inc.

“Kris Jones is a leading expert in marketing both affiliate-based and client sites. His expertise comes from a wide perspective you can’t get from most search engine marketers. When I listened to Kris speak at the Elite Retreat conference, I felt like I was a conference attendee rather than a fellow speaker.”–Aaron Wall, SEO Expert and Blogger, SEObook.com

Welcome to the only guidebook series that takes a visual approach to professional-level computer topics. Open the book and you’ll discover step-by-step screen shots that demonstrate over 140 key search engine optimization techniques, including:

  • Analyzing your competition
  • Researching and analyzing keywords
  • Developing your link building skills
  • Setting up blogs and communities
  • Using Google Analytics
  • Networking with Facebook and MySpace
  • Boosting traffic with Digg and StumbleUpon
  • Setting up pay-per-click campaigns
  • Discovering ways to monetize Web traffic
  • Installing valuable SEO plug-ins

Extra Apply It

  • “Apply It” and “Extra” sidebars highlight useful tips
  • High-resolution screen shots demonstrate each task
  • Succinct explanations walk you through step by step
  • Two-page lessons break big topics into bite-sized modules

User Ratings and Reviews

4 Stars Fresh recap of the topic
This read is very well written for both the beginner and as a refresher of reference. The book is organized for quick scanning and is a nice compliment to your arsenal of SEO utilities.

4 Stars Up your page rank!
I’m a relative newbie to the notion of SEO. This book was just the right tool to help me quickly understand what I needed to know.

The amount of detail is perfect, and the third party references very useful.

I’ve already recommended it to friends, all of which I’m sure will equally benefit.

5 Stars Excellent Book
I have finished the book already and refer it to it as needed. The way it is written is excellent. At the beginning of each chapter is a high-level summary of each topic. Then each topic has it’s own 2-3 pages with screen captures of what & how to do the task.

Highly recommended book!

3 Stars Skims the Surface Well
If you are completely oblivious to SEO best practices then you need this book.

However, if you already know what you’re doing it will not give any particular insight at all into the processes that superstar SEO or SEM operators go through. It’s like an “SEO for Dummies” or something similar.

4 Stars Read Less - Learn More!
Hello Everybody,

I recently bought “Search Engine Optimization: Your visual blueprint for effective Internet marketing”

The book is extremely useful with all practical guidelines given in the picturesque manner, which is very helpful.

This book is indeed ” Read Less - Learn More! ”

I would recommend this book to all who are into SEO and Internet Marketing.

Cheers!

Raviraj

http://www.justmypixels.com

Buy/More Info

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This entry was posted on Saturday, November 1st, 2008 at 5:50 am and is filed under Book. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.


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